Startup Sahayak
is an AI-powered digital platform launched by Razorpay in March 2026, in strategic partnership with the Department for Promotion of Industry and Internal Trade (DPIIT) and Startup India.

It serves as an "AI co-pilot" for early-stage founders to bridge the gap between having an idea and executing it.

Key Features and Benefits

• AI-Generated Roadmaps: In approximately 120 seconds, the tool creates a personalised startup roadmap based on your industry, idea, and experience.
• Zero-Fee Incorporation: DPIIT-recognised startups can receive company incorporation assistance with zero professional fees, excluding only mandatory government charges.
• Idea Validation: The platform uses AI to analyze market sentiment, competitive landscapes, and industry trends to validate business ideas.
• Access to Government Schemes: It provides a mapped database of relevant central and state government grants, schemes, and incentives for which a founder might be eligible.
• Founder Enablement: Access to regular knowledge sessions via the Startup India Hub on topics like applied AI, marketing, and product development.
• Ecosystem Support: Includes mentorship opportunities, pitch deck reviews, and entry into curated founder communities for networking.

Target Audience

The initiative specifically aims to support early-stage ventures and entrepreneurs, with a strong focus on fostering innovation in Tier 2 and Tier 3 cities across India.

Source: Razorpay