Beza is a creator marketing platform that connects brands with content creators for influencer and user-generated content (UGC) campaigns. It operates as a two-sided marketplace with a dedicated brand portal and a creator portal.
For Brands, Beza provides a full campaign management suite. Brands build campaigns through a structured wizard — setting campaign type, defining creator tiers with different payout levels, specifying product details, uploading briefs, and setting a campaign duration. Once a campaign is funded, the budget is held in escrow, meaning creators are only paid after the brand reviews and approves their submitted deliverable. Brands can monitor campaign activity, track pending payouts, and manage their wallet from a central dashboard.

For Creators, Beza offers a discovery feed to browse live campaigns, filter by niche or budget, and apply directly through the platform. Applications are showcase-based — creators submit portfolio videos to demonstrate their content style before being accepted. Creators are ranked on a tiered level system, with each level unlocking access to higher-paying campaign slots. Once accepted into a campaign, creators submit their deliverables through the platform and receive payment to their linked bank account upon brand approval.

The core value proposition is trust and structure. The escrow payment model protects both parties — brands don't pay until content is approved, and creators know the funds are locked and guaranteed before they start work. The tier system brings quality consistency for brands and a clear earning progression for creators.

Beza covers the full campaign lifecycle in one place: creation, discovery, application, deliverable submission, review, and payment — making influencer and UGC marketing more accountable and scalable for both sides.