A network of Instagram accounts is using AI to steal content from human creators and deepfake their faces to make them look like they have Down syndrome. 404 Media was able to determine the accounts are linked because they reuse Instagram bios, videos, and in some cases link to the same OnlyFans competitors pages where they monetize these videos.

404 Media has written multiple stories on the rapidly growing practice of people stealing content from real human creators and using AI to replace their faces with AI-generated faces, posting that AI-modified content to Instagram, and funnelling viewers to adult content platforms where they can be monetized. What started as just a few accounts quickly evolved into an entire industry with specialized tools, advertising strategies, and influencers who sell courses on how to create these fake influencers to get rich quick through what they call “AI pimping.”

Newer accounts in recent months have started catering to increasingly specific niches and fetishes, including accounts of AI-generated women with amputated limbs. The AI-generated Down syndrome accounts are the latest and newest low for Instagram, which allows the rampant content theft that enables this practice and is now fueling a non-consensual fetishization and monetization of (fake) people with disabilities.

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