5 Quick Tips from The Mom Test

1. Don’t ask if your idea is good. Ask about the person’s life.
2. Avoid compliments and vague answers. Push for specifics.
3. Talk less about your solution, listen more about their problems.
4. Look for evidence of real behavior, not just opinions.
5. A good conv...

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Top 10 Notion Alternatives, especially useful for productivity, docs, project management, or wikis:

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Explore these platforms for publishing newsletters, growing communities, or monetizing content:

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2. **ConvertKit*...

What is your key ingredient?

A Great Product Without Customers is Just a Great Idea

A lot of founders believe, “If I build a great product, people will automatically come.” Nope. Doesn’t work like that. You can have the most innovative, game-changing product, but if no one knows about it, it’s useless.

Many startups f...

If You Think You Have No Competitors, You Haven’t Looked Hard Enough

A classic mistake startup founders make? Believing they’re the only ones solving a problem. They proudly say, “We have no competitors!”—but that’s almost never true.

Even if no one is doing exactly what you’re doing, people...

A Strong Team is as Important as a Great Idea

Many founders start out thinking, “I’ll handle everything myself”—and that’s where things start to fall apart. Sure, in the early days, you might be the CEO, marketer, sales rep, developer, and customer support all in one. But trying to do everyth...

Your Users Should Shape Your Product, Not Just Your Assumptions

One of the biggest mistakes founders make? Building in a bubble. You come up with an idea, spend months perfecting it, and proudly launch it—only to realize... no one cares.

Why? Because you never asked your potential users w...

Burning Cash Without a Plan is a One-Way Ticket to Failure

Money is like fuel for a startup- run out of it, and you’re stuck. But a lot of founders spend like they’ve already made it big, only to realize too late that they should’ve been smarter with their cash.

The mistakes founders usu...

Growing too soon without a solid base can break everything.

A lot of startup founders think bigger = better, but scaling too early can be a total disaster. Imagine trying to build a skyscraper on a weak foundation - it's only a matter of time before it all comes crashing down.

Here’s...

Just Because You Think It’s Cool Doesn’t Mean People Will Pay for It

A lot of startup founders fall into the "build first, ask later" trap. They come up with what they believe is a game-changing idea, spend months (or even years) building it, and then - boom! Crickets. No one’s intere...

Build what people need, not just what you love.

One of the biggest mistakes startup founders make is getting too attached to their idea instead of focusing on the real problem they’re solving. It’s easy to think, “This is such a cool product! Everyone will love it!”—but will they really?...

1. Falling in Love with the Idea, Not the Problem – Build what people need, not just what you love.
2. Ignoring Market Research – Just because you think it’s cool doesn’t mean people will pay for it.
3. Scaling Too Fast – Growing too soon without a solid base can break everything....

How do you adjust the schedules and motivation?